OkCupid Spouse with Ocean Spray for the Festive Year

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As the U.S. seems to be forward to Thanksgiving and Christmas dinners, the everlasting debate about canned compared to handmade cranberry sauce has arisen at the time again. OkCupid has contributed to the dialogue, sharing insights about how cranberry sauce preferences can affect courting achievements.

Ahead of the vacation period, OkCupid and Ocean Spray are functioning collectively to check out the discussion about #TeamCanned versus #TeamHomemade. Additional than fifty percent of People in america say that the condiment is a have to-have for the yearly holiday food.

But what is this acquired to do with courting? 28% of cranberry admirers think about it a “red flag” if another person doesn’t like their choice for cranberry sauce, Ocean Spray shared.

To check out this even even more, OkCupid executed a analyze applying its in-application questionnaires to expose a lot more:

  • Evaluation located that daters who like do-it-yourself cranberry sauce have a tendency to get 18% a lot more likes and 18% far more matches on the courting application. They also have all-around 12% far more conversations.
  • Out of Gen Z, Millennials, and Gen X, the youthful technology are the most possible to favor homemade cranberry sauce, OkCupid observed.
  • Singles probably associate Thanksgiving and Christmas dinners with household members asking troublesome concerns about associations.
    • Almost 4 in 10 gentlemen and girls would alternatively be asked, “are you still single?” 10 moments than go devoid of cranberry sauce for Thanksgiving.

Study the total press launch about OkCupid’s partnership with Ocean Spray in this article. 

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